Top 5 Reasons to Start a Subscription Box | Episode 2

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Why should I start a subscription box? This might be a question that you’ve been asking yourself and today I’m going to give you a few reasons why you should!

On the last episode, I talked about my journey to starting my subscription box, which was mainly for two reasons. Number one, I wanted to create a VIP experience for my regular customers and number two, I wanted to create financial stability in this roller-coaster world we call the e-commerce industry.

Those were my reasons, but what about you? What are some upsides and benefits that you might not have considered when thinking about if starting a box is for you? Well, here are my top 5 reasons why you should start a subscription box.

1) Subscription Boxes are Convenient, Trendy, and Fun

Research shows that households on average subscribe to at least three monthly or quarterly subscriptions. They do this so they can keep up with the latest trends and because it’s convenient to have them delivered instead of having to run out to the store.

2) Riches are in the Niches

Find your area of expertise and run with it. Having a targeted niche that you can excel in can make you the go-to expert in that area and help you develop a following that builds upon itself.

3) No investor? No problem!

You don’t need a lot of money to get started. If you’ve spent time developing your idea and building on pre-sales, you can use that to get your first launch out. The value you build is going to be in yourself and your idea, not in fancy boxes or rushed launches.

4) Two words: Recurring Revenue

Y’all, there is no better revenue than recurring revenue. A business built off of subscription means having steady revenue coming in every month. Having the peace of mind that steady revenue can build is invaluable.

5) The Product is already Sold!

With subscription boxes, there is no need to keep more inventory than you need. There’s no need to stress about what’s going to sell when buying inventory. The items you’ve chosen already have homes you’re sending them to!

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